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clone of the ar-                                           sponse?      ment you could do."
           cade hit "Star                                                  "He          In all, the game took eight
           Castle." It was                                            said,        months to complete. Warshaw was
           Warshaw's first                                            ‘Very        proud of the results. Raiders of the
           assignment at                                              clever.      Lost Ark became his second mil-
           Atari.                                                     Now          lion-selling title and helped prove
                "After looking                                        make         the value of movie tie-ins.
           at it, I realized                                          more              "It was a brilliant marketing in-
           that to do Star                                            games.' "    novation, the idea of movie tie-in,"
           Castle directly                                                         Warshaw says. "But then they real-
           would pretty                                               Whips        ized they only wanted to do hit
           much suck," War-                                           and          movies. You'd wait for a movie to
           shaw says. "It                                                          be a hit, and then jump and say
           would really not                                           brains       quick, do a game. Which is what
           translate well to                                               Yars’   happened with 'E.T.' "
           the VCS at all."                                           Revenge
                So he began taking   Howard cracking the whip   went on to be-     Atari phones home
           Star Castle apart, pulling out the                  come a top-              How did E.T. end up in War-
           elements he knew would work and     selling action title for Atari. War-  shaw's hands? Simple. He was the
           adding new touches of his own. It   shaw's next assignment was Raid-    only person crazy enough to ac-
           was the game play that consumed     ers of the Lost Ark. Unlike today,   cept the assignment.
           him most. He wanted a game that     when movie tie-ins are a regular         "No one else would take it, be-
           would be fun to play with a joystick   part of the marketing scheme, the   cause it was such a short dead-
           and be visually stimulating, too.   idea for a "Raiders" game didn't    line," Warshaw says. "It took them
                He didn't want to emulate the   come until well after the movie was   until the end of July to negotiate
           look of Star Castle. He wanted to   a hit.                              the deal, and they needed it for the
           emulate the fun.                         "I actually flew down to Warner   Christmas market, which meant
                "The reason everything came    Brothers studio to meet with Ste-   that it had to be done by the first of
           together in Yars’ Revenge is be-    ven Spielberg,” Warshaw says. "I    September. That left you with five
           cause it has an up-down, left-right   showed him Yars’ and talked with   weeks to do the whole game."
           thing," Warshaw says. "You have a   him and told him my theory about         Five weeks. Most games took at
           vertical axis and a horizontal axis   how he was an alien, which got me   least four months. Warshaw had
           going simultaneously in the game,   quote of the month in 'Games'       his work cut out for him.
           which I think makes things visually   magazine. That was kind of cool."        He met with Spielberg again. "I
           compelling. . .and I put in the full-       Warshaw had complete creative   spent a couple of hours laying out
           screen explosion because I wanted   freedom with Raiders. He knew he                         the basic
           there to be a big pay-off."         wanted to do an                                          design of
                But after programming it, the   exploration-style                                       the game,
           next big challenge was naming it.   game, but he did-                                        the world,
                "Marketing was coming up with   n't want to simply                                      the landing
           names for the game," he says.       duplicate what                                           zone, the
           "The working name of the game       Warren Robbi-                                            people
           was Time Freeze. But that seemed    nette                                                    buildings,
           kind of lame. They'd just take any   had done with                                           the pits
           two space words and string them     Adventure.                                               where you
           together. It was really quite pa-        "Adventure                                          find the
           thetic."                            was a great                                              phone
                So Warshaw came up with his    game. But it was                                 parts," he says.
           own storyline, about interstellar in-  a very elemental, simple    Yars’ Revenge          "And Spielberg
           sects fighting a shielded enemy.    game," Warshaw says. "It            goes, 'that's nice. . .but can you do
           For the name, he indulged in a bit   was a ground breaker. It had a     a maze thing, though?' And I'm
           of alphabetical trickery.           huge cult following and I had a lot   thinking, 'Geez, Steven, we want to
                "I named it Yar, which is Ray    of respect for it. So my feeling was   do something new with this. I don't
           spelled backwards, because Ray      just to do another 'Adventure' was-  think doing a Pac-Man ripoff and
           Kassar was the CEO of Atari at the   n't really worth it."              calling it E.T. will be much fun.' "
           time," Warshaw says. "The actual         Instead, he wanted to raise the        He pauses and chuckles. "But,
           title of the game is The Yarian Re-  stakes.                            you know. . .it might have been
           venge of the Razak Solar System.         "With Raiders my goal was just   better." For Warshaw, program-
           And Razak is Kassar spelled back-   to make the biggest adventure       ming E.T. soon became a 24-hour
           wards."                             game possible for the VCS," he      obsession. "I was just working all
                Of course, Kassar eventually   says. "Not just the most screens,   the time," he says. "I had a devel-
           found out about the prank. His re-  but the most different scenarios    opment system moved into my
                                               and the most immersive environ-


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