This eighties pop-culture icon was so cool that it burst through the brick wall to become one of the most unmistakable product placements on record. OH YEAH!
The game was available through conventional retail channels, but could also be acquired by submitting a mere hundred and twenty-five proof of purchase stamps via postal mail. To market the tooth-rotting cocktail, two distinctly different versions of the title featuring the mascot of sugar water were created.
The Atari VCS version has the popular red pitcher trying to salvage a pool party gone wrong. He must prevent thirty Thirsties from draining the pool dry into their parched bellies. Upon touch, they deflect him, so Kool-Aid Man can only confront them while they are in the act of sucking up the pool water with their straws extended. Occasionally different ingredients appear on-screen. If Kool-Aid Man can capture any of them, he’ll power up and become a more formidable force.
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